Sydney, Australia
Sydney, Australia
Sydney, Australia
Designing experiences people don't have to think about.
Designing experiences people don't have to think about.
Designing experiences people don't have to think about.
Senior Product Designer & AI Experience Specialist with 10+ years building products that ship across education, AI, and enterprise. Based in Sydney, available now.
Senior Product Designer & AI Experience Specialist with 10+ years building products that ship across education, AI, and enterprise. Based in Sydney, available now.
Sujoy Chakraborty
UX/UI · AI Experience Design · Product Strategy
UX/UI · AI Experience Design · Product Strategy
UX/UI · AI Experience Design · Product Strategy
Experience
Design is about outcomes, not screens.
Experience is how that belief gets tested.
Design is about outcomes, not screens.
Experience is how that belief gets tested.
Design is about outcomes, not screens.
Experience is how that belief gets tested.
2021 - 2026
Senior Product Designer
AI-led career product for students & schools
Business Strategy
Product UX
AI Experiences
01
2019 - 2021
Design Consulting
02
2016 - 2019
UX Lead
03
2021 - 2026
Senior Product Designer
AI-led career product for students & schools
Business Strategy
Product UX
AI Experiences
01
2019 - 2021
Design Consulting
Independent contractual projects
Design System
Branding
UX Architecture
02
2016 - 2019
UX Lead
Enterprise BI & Analytics for Automotive Giants
Stakeholder Management
Product Design
UI Dev
03
2021 - 2026
Senior Product Designer
AI-led career product for students & schools
Business Strategy
Product UX
AI Experiences
01
2019 - 2021
Design Consulting
Independent contractual projects
Design System
Branding
UX Architecture
02
2016 - 2019
UX Lead
Enterprise BI & Analytics for Automotive Giants
Stakeholder Management
Product Design
UI Dev
03
UX & Design Psychology
Brand & Systems Thinking
AI Experience Design
Design Leadership & Stakeholder Alignment
Why my work feels different
Why my work feels different
Why my work feels different
Outcomes over features
Human behaviour at the core
Systems that
scale
What I Bring
10+ years of UX and product design experience, focused on solving real problems — not adding noise.
10+ years of UX and product design experience, focused on solve real problems
— not adding noise.
10+ years of UX and product design experience, focused on solving real problems — not adding noise.
01.
Product & UX Strategy
PROBLEM FRAMING
USER BEHAVIOUR INSIGHTS
User Interface
Clarifying what to build, why it matters, and how people actually use it.
01.
Product & UX Strategy
PROBLEM FRAMING
USER BEHAVIOUR INSIGHTS
User Interface
Clarifying what to build, why it matters, and how people actually use it.
02.
Experience & Interaction Design
INTERACTION DESIGN
UX ARCHITECTURE
VISUAL DESIGN
Designing flows, interfaces, and interactions that feel intuitive, purposeful, and easy to use.
02.
Experience & Interaction Design
03.
AI Product Workflows
10X PRODUCTIVITY
PROMPT ENGINEERING
AI EXPERIENCES
Designing AI-native experiences where the intelligence is useful, not just visible.
03.
AI Product Workflows
Good design feels obvious, because it understands people.
Good design feels obvious, because it understands people.
Selected case studies showing how that belief turns into product outcomes.
Selected case studies showing how that belief turns into product outcomes.
ANYWAY
AI-Led School-to-Work Journey
Redesigned the career discovery experience for thousands Australian students and integrating AI guidance into a product used across 1,200 schools.
UI/UX
AI & Gamified Experiences
Product Strategy
ANYWAY
AI-Led School-to-Work Journey
Redesigned the career discovery experience for thousands Australian students and integrating AI guidance into a product used across 1,200 schools.
UI/UX
AI & Gamified Experiences
Product Strategy
Year 13
Rebranding Year13 to ANYWAY
How a 10-year-old youth brand shed its skin and why the name change was the smallest part of the transformation.
Brand Strategy
Identity Design
GTM
Year 13
Rebranding Year13 to ANYWAY
How a 10-year-old youth brand shed its skin and why the name change was the smallest part of the transformation.
Brand Strategy
Identity Design
GTM
Year 13
Learner Passport, Built with NSW DOE
A digital wallet for life. What happens when a product outgrows the platform it was built on — and a government decides to take it seriously.
Government Collaboration
Product Strategy
Systems Design
Year 13
Learner Passport, Built with NSW DOE
A digital wallet for life. What happens when a product outgrows the platform it was built on — and a government decides to take it seriously.
Government Collaboration
Product Strategy
Systems Design
Design Approach
How I work
Framing the real problem
Most problems arrive pre-packaged as features. What outcome matters? Who is this for — really? What happens if we do nothing?
Understanding behaviour, not assumptions
Exploring possibilities - wide first
Designing systems, not screens
Shipping. Learning. Refining.
Do you have any other questions?
Let’s talk →
What teams say about working with me
"Sujoy cared deeply about the work, his craft, and the people around him. He created clarity in messy or ambiguous spaces and cared about creating experiences that made sense across the whole journey."
NICK MENERE
CPO & Investor · Anyway / Year13
“Because of Sujoy, research became part of the product and design process rather than something separate. He knew how to bring the value of the work into product discussions and team decisions.”
HANDE AKMAN
PHD · Researcher · Student Edge
“Sujoy’s human-centred design mindset, innovative thinking, and collaborative approach were instrumental in the successful launch and deployment of the platform through various school systems across Australia.”
DAVID GRAY
CEO · Career Tools
“Sujoy’s ability to take an early idea and quickly turn it into something clear, tangible, and useful was particularly valuable in our product and go-to-market work.”
HARRY DIMITROFF
General Manager, North America · Anyway
“Sujoy is not afraid of challenging the status quo to help deliver the best possible product for users. He helps clients and developers think about the practical and non-practical side of UX design.”
MANISH KUMAR
AI, Data & Cloud Platforms · VP Lumenore
"Sujoy cared deeply about the work, his craft, and the people around him. He created clarity in messy or ambiguous spaces and cared about creating experiences that made sense across the whole journey."
NICK MENERE
CPO & Investor · Anyway / Year13
“Because of Sujoy, research became part of the product and design process rather than something separate. He knew how to bring the value of the work into product discussions and team decisions.”
HANDE AKMAN
PHD · Researcher · Student Edge
“Sujoy’s human-centred design mindset, innovative thinking, and collaborative approach were instrumental in the successful launch and deployment of the platform through various school systems across Australia.”
DAVID GRAY
CEO · Career Tools
“Sujoy’s ability to take an early idea and quickly turn it into something clear, tangible, and useful was particularly valuable in our product and go-to-market work.”
HARRY DIMITROFF
General Manager, North America · Anyway
“Sujoy is not afraid of challenging the status quo to help deliver the best possible product for users. He helps clients and developers think about the practical and non-practical side of UX design.”
MANISH KUMAR
AI, Data & Cloud Platforms · VP Lumenore
"Sujoy cared deeply about the work, his craft, and the people around him. He created clarity in messy or ambiguous spaces and cared about creating experiences that made sense across the whole journey."
NICK MENERE
CPO & Investor · Anyway / Year13
“Because of Sujoy, research became part of the product and design process rather than something separate. He knew how to bring the value of the work into product discussions and team decisions.”
HANDE AKMAN
PHD · Researcher · Student Edge
“Sujoy’s human-centred design mindset, innovative thinking, and collaborative approach were instrumental in the successful launch and deployment of the platform through various school systems across Australia.”
DAVID GRAY
CEO · Career Tools
“Sujoy’s ability to take an early idea and quickly turn it into something clear, tangible, and useful was particularly valuable in our product and go-to-market work.”
HARRY DIMITROFF
General Manager, North America · Anyway
“Sujoy is not afraid of challenging the status quo to help deliver the best possible product for users. He helps clients and developers think about the practical and non-practical side of UX design.”
MANISH KUMAR
AI, Data & Cloud Platforms · VP Lumenore
"Sujoy cared deeply about the work, his craft, and the people around him. He created clarity in messy or ambiguous spaces and cared about creating experiences that made sense across the whole journey."
NICK MENERE
CPO & Investor · Anyway / Year13
“Because of Sujoy, research became part of the product and design process rather than something separate. He knew how to bring the value of the work into product discussions and team decisions.”
HANDE AKMAN
PHD · Researcher · Student Edge
“Sujoy’s human-centred design mindset, innovative thinking, and collaborative approach were instrumental in the successful launch and deployment of the platform through various school systems across Australia.”
DAVID GRAY
CEO · Career Tools
“Sujoy’s ability to take an early idea and quickly turn it into something clear, tangible, and useful was particularly valuable in our product and go-to-market work.”
HARRY DIMITROFF
General Manager, North America · Anyway
“Sujoy is not afraid of challenging the status quo to help deliver the best possible product for users. He helps clients and developers think about the practical and non-practical side of UX design.”
MANISH KUMAR
AI, Data & Cloud Platforms · VP Lumenore
"Sujoy cared deeply about the work, his craft, and the people around him. He created clarity in messy or ambiguous spaces and cared about creating experiences that made sense across the whole journey."
NICK MENERE
CPO & Investor · Anyway / Year13
“Because of Sujoy, research became part of the product and design process rather than something separate. He knew how to bring the value of the work into product discussions and team decisions.”
HANDE AKMAN
PHD · Researcher · Student Edge
“Sujoy’s human-centred design mindset, innovative thinking, and collaborative approach were instrumental in the successful launch and deployment of the platform through various school systems across Australia.”
DAVID GRAY
CEO · Career Tools
“Sujoy’s ability to take an early idea and quickly turn it into something clear, tangible, and useful was particularly valuable in our product and go-to-market work.”
HARRY DIMITROFF
General Manager, North America · Anyway
“Sujoy is not afraid of challenging the status quo to help deliver the best possible product for users. He helps clients and developers think about the practical and non-practical side of UX design.”
MANISH KUMAR
AI, Data & Cloud Platforms · VP Lumenore
"Sujoy cared deeply about the work, his craft, and the people around him. He created clarity in messy or ambiguous spaces and cared about creating experiences that made sense across the whole journey."
NICK MENERE
CPO & Investor · Anyway / Year13
“Because of Sujoy, research became part of the product and design process rather than something separate. He knew how to bring the value of the work into product discussions and team decisions.”
HANDE AKMAN
PHD · Researcher · Student Edge
“Sujoy’s human-centred design mindset, innovative thinking, and collaborative approach were instrumental in the successful launch and deployment of the platform through various school systems across Australia.”
DAVID GRAY
CEO · Career Tools
“Sujoy’s ability to take an early idea and quickly turn it into something clear, tangible, and useful was particularly valuable in our product and go-to-market work.”
HARRY DIMITROFF
General Manager, North America · Anyway
“Sujoy is not afraid of challenging the status quo to help deliver the best possible product for users. He helps clients and developers think about the practical and non-practical side of UX design.”
MANISH KUMAR
AI, Data & Cloud Platforms · VP Lumenore
"Sujoy cared deeply about the work, his craft, and the people around him. He created clarity in messy or ambiguous spaces and cared about creating experiences that made sense across the whole journey."
NICK MENERE
CPO & Investor · Anyway / Year13
“Because of Sujoy, research became part of the product and design process rather than something separate. He knew how to bring the value of the work into product discussions and team decisions.”
HANDE AKMAN
PHD · Researcher · Student Edge
“Sujoy’s human-centred design mindset, innovative thinking, and collaborative approach were instrumental in the successful launch and deployment of the platform through various school systems across Australia.”
DAVID GRAY
CEO · Career Tools
“Sujoy’s ability to take an early idea and quickly turn it into something clear, tangible, and useful was particularly valuable in our product and go-to-market work.”
HARRY DIMITROFF
General Manager, North America · Anyway
“Sujoy is not afraid of challenging the status quo to help deliver the best possible product for users. He helps clients and developers think about the practical and non-practical side of UX design.”
MANISH KUMAR
AI, Data & Cloud Platforms · VP Lumenore
"Sujoy cared deeply about the work, his craft, and the people around him. He created clarity in messy or ambiguous spaces and cared about creating experiences that made sense across the whole journey."
NICK MENERE
CPO & Investor · Anyway / Year13
“Because of Sujoy, research became part of the product and design process rather than something separate. He knew how to bring the value of the work into product discussions and team decisions.”
HANDE AKMAN
PHD · Researcher · Student Edge
“Sujoy’s human-centred design mindset, innovative thinking, and collaborative approach were instrumental in the successful launch and deployment of the platform through various school systems across Australia.”
DAVID GRAY
CEO · Career Tools
“Sujoy’s ability to take an early idea and quickly turn it into something clear, tangible, and useful was particularly valuable in our product and go-to-market work.”
HARRY DIMITROFF
General Manager, North America · Anyway
“Sujoy is not afraid of challenging the status quo to help deliver the best possible product for users. He helps clients and developers think about the practical and non-practical side of UX design.”
MANISH KUMAR
AI, Data & Cloud Platforms · VP Lumenore
"Sujoy cared deeply about the work, his craft, and the people around him. He created clarity in messy or ambiguous spaces and cared about creating experiences that made sense across the whole journey."
NICK MENERE
CPO & Investor · Anyway / Year13
“Because of Sujoy, research became part of the product and design process rather than something separate. He knew how to bring the value of the work into product discussions and team decisions.”
HANDE AKMAN
PHD · Researcher · Student Edge
“Sujoy’s human-centred design mindset, innovative thinking, and collaborative approach were instrumental in the successful launch and deployment of the platform through various school systems across Australia.”
DAVID GRAY
CEO · Career Tools
“Sujoy’s ability to take an early idea and quickly turn it into something clear, tangible, and useful was particularly valuable in our product and go-to-market work.”
HARRY DIMITROFF
General Manager, North America · Anyway
“Sujoy is not afraid of challenging the status quo to help deliver the best possible product for users. He helps clients and developers think about the practical and non-practical side of UX design.”
MANISH KUMAR
AI, Data & Cloud Platforms · VP Lumenore
"Sujoy cared deeply about the work, his craft, and the people around him. He created clarity in messy or ambiguous spaces and cared about creating experiences that made sense across the whole journey."
NICK MENERE
CPO & Investor · Anyway / Year13
“Because of Sujoy, research became part of the product and design process rather than something separate. He knew how to bring the value of the work into product discussions and team decisions.”
HANDE AKMAN
PHD · Researcher · Student Edge
“Sujoy’s human-centred design mindset, innovative thinking, and collaborative approach were instrumental in the successful launch and deployment of the platform through various school systems across Australia.”
DAVID GRAY
CEO · Career Tools
“Sujoy’s ability to take an early idea and quickly turn it into something clear, tangible, and useful was particularly valuable in our product and go-to-market work.”
HARRY DIMITROFF
General Manager, North America · Anyway
“Sujoy is not afraid of challenging the status quo to help deliver the best possible product for users. He helps clients and developers think about the practical and non-practical side of UX design.”
MANISH KUMAR
AI, Data & Cloud Platforms · VP Lumenore
"Sujoy cared deeply about the work, his craft, and the people around him. He created clarity in messy or ambiguous spaces and cared about creating experiences that made sense across the whole journey."
NICK MENERE
CPO & Investor · Anyway / Year13
“Because of Sujoy, research became part of the product and design process rather than something separate. He knew how to bring the value of the work into product discussions and team decisions.”
HANDE AKMAN
PHD · Researcher · Student Edge
“Sujoy’s human-centred design mindset, innovative thinking, and collaborative approach were instrumental in the successful launch and deployment of the platform through various school systems across Australia.”
DAVID GRAY
CEO · Career Tools
“Sujoy’s ability to take an early idea and quickly turn it into something clear, tangible, and useful was particularly valuable in our product and go-to-market work.”
HARRY DIMITROFF
General Manager, North America · Anyway
“Sujoy is not afraid of challenging the status quo to help deliver the best possible product for users. He helps clients and developers think about the practical and non-practical side of UX design.”
MANISH KUMAR
AI, Data & Cloud Platforms · VP Lumenore
"Sujoy cared deeply about the work, his craft, and the people around him. He created clarity in messy or ambiguous spaces and cared about creating experiences that made sense across the whole journey."
NICK MENERE
CPO & Investor · Anyway / Year13
“Because of Sujoy, research became part of the product and design process rather than something separate. He knew how to bring the value of the work into product discussions and team decisions.”
HANDE AKMAN
PHD · Researcher · Student Edge
“Sujoy’s human-centred design mindset, innovative thinking, and collaborative approach were instrumental in the successful launch and deployment of the platform through various school systems across Australia.”
DAVID GRAY
CEO · Career Tools
“Sujoy’s ability to take an early idea and quickly turn it into something clear, tangible, and useful was particularly valuable in our product and go-to-market work.”
HARRY DIMITROFF
General Manager, North America · Anyway
“Sujoy is not afraid of challenging the status quo to help deliver the best possible product for users. He helps clients and developers think about the practical and non-practical side of UX design.”
MANISH KUMAR
AI, Data & Cloud Platforms · VP Lumenore
Shaped products across education, AI, enterprise, and consulting.
Shaped products across education, AI, enterprise, and consulting.
The things that shape how I think
The things that shape how I think
From writing an AI book and building a 2D platformer game to photography, music, aquascaping, and road trips
— because the best design thinking happens away from the screen.
From writing an AI book and building a 2D platformer game to photography, music, aquascaping, and road trips
— because the best design thinking happens away from the screen.
Explore Beyond Design →
Explore Beyond Design →